Bringing expert fitness instruction directly to your workplace.
Corporate Vitality On-Demand is a mobile fitness studio that delivers instructor-led classes directly to corporate offices. With a $25k+ investment, we equip a fleet of certified trainers with portable gear (mats, weights, resistance bands) and a proprietary booking platform. The business operates part-time, offering lunchtime or early morning sessions that fit a 5-15 hour weekly commitment. We handle scheduling, instructor management, and client relationships, while trainers conduct the sessions. Our unique value lies in a custom app that tracks employee participation and wellness metrics, providing HR managers with anonymized ROI reports. This data-driven approach sets us apart, proving the impact of wellness programs on productivity and retention.
Employee wellness programs are a top priority post-pandemic, with companies urgently seeking ways to improve retention and productivity amidst widespread burnout.
Identify and contact 10 local mid-sized companies to survey HR managers about their current wellness offerings and interest in on-site fitness.
HR managers at mid-sized companies (50-500 employees)
We charge a monthly retainer based on class frequency, e.g., $500/month for two on-site classes per week. Additional revenue comes from one-off wellness workshops and health assessments. Acquisition is through direct sales to HR managers and networking at local business events. Lifetime value is high due to long-term B2B contracts.
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