Automated savings and tax planning for your unpredictable gig income.
GigWealth is a micro-SaaS financial planning tool purpose-built for the 59 million U.S. gig workers. It connects to gig platforms like Uber, DoorDash, and Upwork via Plaid to automatically import earnings. The app calculates self-employment taxes in real-time, sets aside the right amount for quarterly payments, and smooths unpredictable income into a consistent 'paycheck.' Users set financial goals and GigWealth automates micro-transfers into separate savings buckets for taxes, emergencies, and investments. A clean dashboard projects annual income, tax liability, and retirement readiness. Built with no-code tools on a $15k budget, it targets freelancers earning $30k–$80k who need simplicity and peace of mind. Part-time management focuses on automated operations, content marketing, and community support.
The gig economy has surged post-pandemic with 59 million U.S. freelancers, yet generic PFM tools ignore their unique cash flow. Tax complexity and lack of employer benefits create urgent demand for automated, gig-specific solutions.
Conduct 20 user interviews with gig workers via Reddit, Facebook groups, and local meetups to validate pain points and willingness to pay.
Gig workers and freelancers with variable monthly income
Freemium subscription: $9/month (income tracking, tax estimates, basic savings buckets) or $19/month (automated transfers, investment integrations, priority support). Customer acquisition via SEO-optimized blog, YouTube tax guides, and partnerships with gig worker communities (subreddits, Facebook groups). Average lifetime value: $120–$180 over 12–18 months, with low churn due to sticky tax features.
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