Effortlessly track handmade inventory and sync across Etsy, Shopify, and craft fairs.
CraftStock is a cloud-based inventory management platform tailored for solo artisans and micro craft businesses. It simplifies tracking one-of-a-kind products, raw materials, and supplies across Etsy, Shopify, and in-person craft fairs. Key features include batch cost tracking for materials, automatic quantity adjustments when items sell, and a streamlined dashboard to prevent overselling. Users can generate unique SKUs for handmade items, set reorder alerts for supplies, and access a craft-fair mode that works offline to record cash sales. With pricing starting at $19/month, CraftStock helps artisans save hours on manual spreadsheets and reduce stockouts, all within a part-time operational model. The software integrates with popular selling channels and offers basic analytics to identify best-selling products. Ideal for makers who want to professionalize their side business without complex ERP systems.
E-commerce growth and platforms like Etsy, Amazon Handmade, and Shopify have empowered over 5 million artisan sellers globally, yet no inventory tool exists that handles the unique, one-off nature of handmade goods. Rising raw material costs also make cost tracking critical.
Interview 10 artisan sellers on Etsy or at local craft fairs to map their exact inventory pain points and workflow needs.
Small artisan businesses selling on multiple online and offline channels
Tiered SaaS subscriptions: Starter ($19/mo for 50 active listings), Pro ($49/mo for 200 listings), and Studio ($99/mo for unlimited). Additional revenue from transaction fees on sales processed through CraftFair POS (2.5%). Customer lifetime value estimated at 24 months, acquired via organic content and niche partnerships.
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